Although the iPhone comes to mind first when Apple is mentioned, the American technology giant dominates the market in many sectors from tablets to smart watches.
Moreover, this situation is becoming more evident day by day. Recent research on the smart watch market has revealed this situation much more clearly.
According to reports shared by the famous analysis and research platform Counterpoint, the smartwatch industry has grown by 30% compared to the same period of last year. It is enough to look at other sectors to understand how important this ratio is. As a matter of fact, neither the smart phone nor the tablet market, let alone such a growth, could not even maintain their current position and experienced a contraction in the same period.
On the other hand, let’s also say that the driving force of this growth in the global market is the Indian market. According to the announced data, the Indian smart watch market, which has grown by 170% compared to the same period of the previous year, is the most important reason for the development of the global market.
When we look at the shared reports, we see that more than half of the upper segment smartwatch market is dominated by Apple. The American technology giant managed to increase its market share to 51% thanks to an increase of 48% compared to the same period of the previous year. The name that followed it was its arch-rival Samsung. It should be noted that the market share of the South Korean technology giant is at the level of 22%.