Until now, TikTok users could only message with users who followed them. TikTok now allows all users to receive messages from anyone, just like Instagram .
As a matter of fact, the feature in question has been testing with a small user base for a while. TikTok, which first announced the feature in November last year, recently announced that it is expanding the scope of its Direct Messaging options by emailing its user base. With this new update, TikTok users will be able to send messages to users who open their DM boxes to everyone.
The feature is currently optional. In other words, users can continue to receive messages only from mutually followed or suggested friends, if they so desire.
As the competition between social networks continues, TikTok may be trying to consolidate its place with this new feature. Because many people prefer other messaging platforms for TikTok video sharing. The ability of everyone to send messages to everyone on TikTok will also increase the sharing of TikTok videos within the platform.
Although there is a 30 percent decrease in the number of downloads of social networks in Europe compared to 2019; TikTok remained the most popular social networking app in Europe in the first three quarters of 2022. When we look at the social network usage of 13-17 year olds in the USA in 2022, we see that the favorite of the 13-17 year olds in the USA is YouTube with 95 percent , and TikTok is in the second place with 67 percent . 16 percent of teens visit TikTok almost constantly, and 32 percent visit it several times a day.